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To listen to all four of Ciara's hits from her album The Evolution, please Click Here
R&B
Star Ciara Talks About Her Platinum Album The Evolution and New Single "Can't Leave 'Em Alone"
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| CIARA |
By Jonathan Widran
True to the title of her #1 breakthrough single “Goodies”
and Top 5 debut album of the same name, Ciara’s been serving up the goods
big-time, scoring hit after hit since emerging on the scene in 2004. Dubbed
“the First Lady of Crunk & B” by one of her producers, Lil’ Jon, this
Grammy Award-winning singer/songwriter followed “Goodies” with numerous hits
that have defined R&B and hip-hop in the mid-2000s. Her latest single
“Can’t Leave 'Em Alone” (featuring 50 Cent) is the fourth to be released from
her platinum second album Ciara: The Evolution, on LaFace/Zomba Records
Ciara followed her debut success of “Goodies” with two more
hits from her debut album: “1, 2 Step”
(featuring Missy Elliot) and “Oh” (with Ludacris). Then in 2006, Ciara’s dance
single “Get Up” (which was featured on the Step Up movie soundtrack) hit
the Top 10 on the pop chart. That song is also featured on Ciara: The
Evolution, which debuted last December at #1 on the Billboard album chart.
Since its release, the album has spawned two more top hits: the #1
R&B/hip-hop smash “Promise” and “Like A Boy.”
Living up to the bold and ambitious name, Ciara: The
Evolution capped an impressive two-year span for the 21-year-old singer,
who was born in Austin, Texas but grew up an Army brat on several military
bases before her family settled in Atlanta when she was a teenager. Beyond her
global chart successes, Ciara earned
four Grammy nominations (including Best New Artist),
a five ASCAP Awards for songwriting, two BET Awards, and two MTV Video Awards.
In addition, she won a Grammy Award for Best Short Form Music
Video for her collaboration with Missy Elliot on the Elliot’s hit “Lose
Control.”
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| Ciara |
In addition to her appearance on “Lose Control,” Ciara has
performed on major hits by many other artists, including Bow Wow’s “Like You”
and Field Mob’s “So What.” Ciara’s high-impact videos have always showcased the
singer’s formidable skills as a dancer, and the performer was able to
demonstrate her skills on the concert stage, when the success of Goodies
overseas led to her headlining shows in the U.K., Germany, Japan and in Africa.
She takes her passion for dance so seriously that she even included an instructional
dancing DVD with The Evolution, which shows some of the different
routines from the “Get Up” and “Promise” videos.
“There have been a
lot of emotional highpoints as I’ve been living my dream,” Ciara says.
“Everything has been so great, and it’s all made me even more motivated. I
realize I’ve really been blessed with just being able to make great music.
That’s where it starts for me because at the end of the day, I feel that my
records kind of carry all audiences from adults to kids, just everybody. I hear
kids singing, ‘1, 2 Step’ or ‘Goodies.’ I hear adults singing it and dancing around, so I could say that’s really the blessing for me in this case.”
Ciara chose to call her second album The Evolution
because she felt she had truly evolved as both an artist and a woman. “In this
case,” she continues, “a lot of things that you see me do are honestly, just
natural changes for me like I was growing. I guess you can say ‘Promise’ was
definitely something different for me and the energy was…it was growing. When I
was thinking about picking the first thing from my album, I felt ‘Promise’ was
perfect because of the track alone to me is, it just makes a statement. And
then the record was something different from what people were used to hearing
me do. So this record does have a more
mature sounding, sexier vibe.”
One of the exciting elements of hip-hop is the collaborative
nature of the genre, as artists work with a multitude of big-name producers
while frequently inviting other hit artists to appear on their tracks. As Ciara
herself develops her songwriting and producing skills - she co-penned numerous
tracks on The Evolution, and was the album’s executive producer - she
has surrounded herself with the best hit and beat makers in the business. Goodies
featured key contributions by Lil’ Jon, Jazze Pha, R. Kelly and Dre &
Vidal. In addition to featuring performances by 50 Cent and Chamillionaire (on
“Get Up”), The Evolution found Ciara vibing collaborating with Lil’ Jon
and Jazze Pha, Pharrell Williams, will.i.am, Dallas Austin, Rodney Jerkins and
Bryan-Michael Cox.
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| The CD cover of Ciara's new album Ciara: The Evolution, on LaFace/Zomba Records. |
“What was really
cool was that a lot of the producers I wanted to work with felt the same way
about working with me,” Ciara says. “Pharrell said he had a song for me but
when we got in the studio, we ended up writing a song from scratch which was ‘I
Proceed,’ a track with a lot of energy. A lot of the tracks on this album are
energetic like ‘Make It Last Forever,’ a real cool dance/party cut that Rodney
produced. He also did ‘Can’t Leave ‘Em Alone.’ A lot of the music on this album
was inspired by old-school records. There was a way music used to feel and I
wanted to capture that. I felt the inspiration from artists like Michael
Jackson, Prince, TLC, Jodeci, Madonna - there was a certain groove I wanted to
have and I think we got it.”
Ciara also made some
telling specific comments about the talented pros she had the opportunity to
work with: “Working with will.i.am is a lot of fun. He’s such a sweet
person. He has so much energy and his story, his life story to me is so
intriguing. It’s just really cool to see him come up and just have a lot of
fun. We talked about so many different things in life that we cracked up. We
danced around. It was a lot of fun and he’s definitely an energetic musician.”
In addition, “I’ve always wanted to work with Rodney Jerkins
since I was younger and was first starting out. Just knowing his history - that he worked with Whitney Houston when he
was just 18 years old and produced one of her big hits - was incredible. His
energy just grabbed me. I wanted to work with him on my first album, but this
time everything fell right into place.”
She continues, “Pharrell, I’ve always wanted to work with
him as well. I think he is an amazing producer. He has a different sound and I
felt like if we got together, the energy would be crazy and it came out really
cool. And Dallas Austin, I grew up being a big fan of his music - his work to me was so amazing. I really wanted to work with these producers, because their music speaks for itself. I
wanted to make the best album that I could, so I wanted to work with the best.”
In addition to her career as a performer, songwriter,
producer and recording artist, Ciara’s next step is conquering the world of
film. She is set to co-star with Patti Labelle and play, appropriately enough,
a budding pop star in Mama, I Want To Sing! The movie has just begun
filming and will be released in early 2008.
“I had my first film experience for an MTV film called All
You’ve Got,” she says. “I’m definitely ready to grow with that. I also want
to take my time and perfect it. [Overall] I’ve learned so much and I feel like
I’ve continued to get better. I’ve been blessed to have friends and family who
have been so supportive. I appreciate all that has happened and now I feel like
I’m going to a whole new place with my evolution in fashion, dance and in my
music, too.”
Jonathan Widran is a free-lance music/entertainment
journalist who contributes regularly to Music Connection, Jazziz and All Music
Guide. He can be reached at Few522@aol.com.
Special Feature: Streaming Audio
You can listen to Ciara's new single "Can't Leave 'Em Alone" (featuring 50 Cent) by clicking one of the links directly below:
You can listen to Ciara's hit single "Promise" by clicking one of the links directly below:
You can listen to Ciara's hit single "Like A Boy" by clicking one of the links directly below:
You can listen to Ciara's hit single "Get Up" (featuring Chamillionaire) by clicking one of the links directly below:
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